Introduction to Medicine Marketing Authorization The pharmaceutical industry ranks among the most profitable sectors globally. In 2023, its estimated global value reached USD 1.6 trillion. This industry also plays a crucial societal role, given the importance of medicines and public health. Consequently, it faces strict regulations. This article explores the conditions for marketing medicines in Serbia. It also highlights regulatory similarities between Serbia and the European Union in this area. Obtaining a Marketing Authorization in Serbia To address this question, we first need to define what a medicine is. A medicine is a marketable product characterized by specific strength, pharmaceutical […]
Details
Bogdan Gecić, the founding partner of Gecić|Law, took part today in the opening panel of the Healthpharm 2024 SEE Forum & Fair, to be held in Belgrade at the Chamber of Commerce from April 9-10, 2024, and at the University of Belgrade – Faculty of Law on April 11, 2024. The session titled “Western Balkans E-health and E-pharma: How to Use AI for Social Good?” delved into the power of artificial intelligence in healthcare and pharma, aiming to harness technology for the benefit of society. How to Use AI for Social Good? Bogdan made a significant contribution to the discourse. […]
Details