03 Oct 2025

Avoid the Non-Compliance List: Key Changes in Serbia’s New Ultimate Beneficial Owners Act

Serbia has taken a decisive step toward strengthening corporate transparency and aligning with international standards in the fight against money laundering and terrorist financing.  The recently adopted Central Records of Ultimate Beneficial Owners Act (“UBO Act”) has become applicable as of October 1, 2025 introducing a range of new obligations for companies and other registered entities. Entities already operating in Serbia must ensure full compliance by 30 November 2025, or risk finding themselves on the newly established public list of non-compliant entities, a place no business wants to be. Key Changes Under the New UBO Act Broader Disclosure of Beneficial […]

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02 Oct 2025

Gecić Law Supports EBRD and ENEF II on Smart Energy Investment

Gecić Law is glad to announce its integral role in supporting a significant financial transaction involving the European Bank for Reconstruction and Development (EBRD), Enterprise Expansion Fund II (ENEF II), and Meter & Control, a Serbian company specializing in smart energy metering systems.  This strategic loan aims to boost Meter & Control’s growth, enhance its production capacity, and support its green transition. EBRD and ENEF II Support for Serbian Smart Metering Innovator In a deal valued at €9.1 million, EBRD and ENEF II have committed to a loan to expand Meter & Control.  The company designs and manufactures cutting-edge smart […]

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18 Sep 2025

Bogdan Gecić Wins Litigator of the Year at the Benchmark Litigation Europe Awards 2025

Gecić Law has once again demonstrated its mastery of excellence and innovation on the European stage.  Our Founding Partner, Bogdan Gecić won the prestigious Serbia Litigator of the Year Award at the Benchmark Litigation Europe Awards 2025. Held at the Waldorf Hilton in London, the ceremony also brought further recognition to the firm, which received three nominations—more than any other firm in the jurisdiction—including Firm of the Year Serbia and Partner Miodrag Jevtić for Serbia Litigator of the Year.  These further cement the firm’s reputation as a trailblazer in the regional legal market. Celebrating Individual Recognition and Collective Excellence Bogdan’s award […]

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17 Sep 2025

Gecić Law Shares Key Insights in Chambers Global Guide: International Arbitration 2025

Gecić Law is proud to announce another contribution to the 2025 edition of the Chambers Global Practice Guides.  Our partner Miodrag Jevtić authored the Bosnia and Herzegovina chapter of the International Arbitration: Trends & Developments section.  He provided key insights into the country’s arbitration framework, covering both domestic institutions and Bosnia and Herzegovina’s growing role in investor-state disputes. Bosnia and Herzegovina’s Arbitration Landscape: Challenges and Reforms International arbitration in Bosnia and Herzegovina continues to develop, shaped by both domestic reforms and regional integration efforts.  Arbitration is steadily gaining recognition as a reliable alternative.  The environment remains shaped by a fragmented […]

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15 Sep 2025

New Memorandum Opinion in the Google Antitrust Case – From Monopoly to AI Disruption: Google Faces Global Antitrust Reckoning

The U.S. District Court for the District of Columbia, presided over by Judge Amit Mehta, issued a ruling in 2024 in the proceedings United States v. Google and State of Colorado v. Google (consolidated during the pretrial phase), stating: “Google is a monopolist, and it has acted as one to maintain its monopoly.” With this ruling, the court found that Google had violated Section 2 of the Sherman Act by unlawfully maintaining its monopoly in the market for general search services and advertising through exclusive agreements with device manufacturers, browser developers, and wireless carriers, which agreements “froze” the search ecosystem and harmed competition. As we noted in […]

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10 Sep 2025

Celebrating Excellence: Vuk Leković 2025 Lexology Future Leader – Competition

In 2025, Gecić Law is proud to continue highlighting the achievements of Vuk Leković.  This year he was named a Future Leader – Competition in the Lexology Index (the successor to Who’s Who Legal), reflecting his reputation as one of the region’s rising competition law experts.  In June 2025, Vuk was promoted to Counsel, recognizing his outstanding contributions in Competition Law, EU law and the firm’s fast-growing sports and AI practices.  These honors underscore Vuk’s leadership and the firm’s commitment to excellence in dynamic fields. Expertise in Competition Law Vuk’s deep competition law expertise continues to drive client success. Building […]

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15 Aug 2025

Perplexity AI’s Chrome Gambit: $34.5B Offer Reshapes Market Dynamics

The Offer That Shook the Tech World On August 12, 2025, Perplexity AI jolted Silicon Valley with a bold announcement: a $34.5 billion all-cash offer to acquire Google Chrome.  This was no ordinary business move – it comes at a moment when Google is embroiled in one of the most significant antitrust battles in U.S. history.  Perplexity, a key artificial intelligence player, valued at around $18 billion, has proposed paying almost twice its worth to acquire one of the most widely used browsers in the world. The bid is not just about technology.  It is a calculated move designed to […]

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13 Aug 2025

The GENIUS Act and Europe’s MiCA will shape the future of stablecoins

In July, the United States enacted the Guiding and Establishing National Innovation for US Stablecoins Act (the GENIUS Act).  From now on, only institutions that qualify as Permitted Payment Stablecoin Issuers may offer dollar-pegged stablecoins to the public.  To qualify, an entity must be domiciled in the United States and either receive a federal charter from the Office of the Comptroller of the Currency, operate under an approved state regime if its circulation stays below ten billion US dollars, or issue through a separately capitalized insured depository institution. Each coin must be backed one-for-one with cash or short-term US Treasury […]

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08 Aug 2025

European Media Freedom Act Takes Effect Across the EU

As of 8 August 2025, the European Media Freedom Act (EMFA) applies in full across all EU Member States.  This marks an important step in the Union’s effort to safeguard media pluralism and independence.  EU legislators adopted the regulation to strengthen safeguards for the media sector.  It now binds all Member States and requires them to take concrete action in how media operate and are protected. Key Provisions and Obligations The EMFA establishes a set of obligations designed to protect editorial freedom from political interference and unlawful surveillance.  It prohibits authorities or other actors from influencing editorial decisions or monitoring […]

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06 Aug 2025

Navigating AI Governance: The EU AI Act and Serbia’s Strategic Alignment

The European Union’s Artificial Intelligence Act (EU AI Act) represents the world’s first comprehensive legal framework for artificial intelligence, which entered into force on August 1, 2024, with the phase-out application of some provisions, latest of which relate to the governance rules and the obligations for General-Purpose AI Models (GPAI) models applicable from August 2, 2025. GPAI models are sophisticated AI systems that demonstrate significant generality and can competently perform a wide range of distinct tasks across different domains, regardless of how they are released to the market.  Unlike specialized AI systems designed for specific purposes such as fraud detection […]

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